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PR agencies prefer to operate according to work ethics. Not good PR agency will ever resort to unethical means and make stories up just to gain some publicity. It sticks to finding out all the angles with regards to your story and deliver only what exists in reality tv.
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When I joined Satyam I had never sent some text in my life nor knew anything about something called the internet. It an alien subject with myself. I was basically a Mechanical Engineer.
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